RBC UNBeatable Ideas Competition | 2024

Mulli Swing Solutions earned third place at the 2024 UNBeatable Ideas Competition hosted by the J. Herbert Smith Centre for Technology Management & Entrepreneurship at UNB in Fredericton. The event brought together student founders and emerging ventures to showcase innovative business concepts shaping Atlantic Canada’s entrepreneurial community. Mulli pitched its smart, sensor embedded golf grip and data driven training platform, emphasizing measurable swing improvement and scalable golf technology.

The third place finish provided valuable early validation for Mulli’s product vision and highlighted growing interest in accessible sports tech innovation. The recognition supported continued momentum as development progressed toward prototype refinement, market research, and commercialization planning within the expanding golf performance sector.

Mulli remains focused on advancing intuitive, performance focused technology that helps golfers and coaches better understand and improve the swing.